Conversion
Rate
Optimization

Conversion Rate Optimization (CRO) is a system of increasing the percentage of visitors on our site who take a desired action.

We can identify potential areas for site improvement by analyzing quantitative and qualitative site analytics data.

 
  • QUANTITATIVE
  • QUALITATIVE
  • Site Analytics Analysis
  • A/B Test Data

Site Analytics Analysis

  • Conversion Funnel Data

Page / Component Specific Analysis

  • A/B Test Data

  • Heat Mapping / Scroll Mapping Data

Usability Assessment

  • Session Replay Analysis

  • UX “Best Practice“ Analysis

Voice of Consumer

  • Visitor / Panel Surveys

  • User Interviews